The business requirements for email marketers have evolved. In the age of automation, leveraging the automated flows in emails using Aweber reduces time and boosts efficiency.
Listen up!
When I started email marketing, it was all manual work, from design to scheduling. But as I grew in the practice and because of Aweber listens to the community’s needs. With time system evolved and came the tags for the list.
Using tags you can create different customer segments in the same list. In this case, I create two segments, one new and one renewal. Now that said, next I created two campaigns and set different triggers ( in this case, #new and #renewal ).
The best part Aweber picked it up all by itself and now two fully automated monthly campaigns are running on the same list.
What’s next?
Nested tags, where each list is further categorized into clicks and openers, and different email is sent to each segment. Some interesting.
Lastly, I am glad that there is community support and also that if anyone wants to learn in detail how I did it is welcomed.