Forgot to tag your email subscribers? Learn how to retroactively tag them & optimize your email marketing

So, you’ve added your subscribers to your account, only to realize you forgot to tag them. You can add tags to your subscribers after they’re on your list, which is a game-changer if you’re planning to create a segment or kick off a Campaign based on those tags.

Here’s how to update your tags:

  • Manually tag subscribers one by one (perfect if you only have a few to tag).
  • Use the Update on Import tool. Handy if you had custom information for your subscribers, but forgot to include it during the original import.
  • Use Bulk Tagging to tag everyone at once! Depending on how many people you’re tagging, it might take a minute or so to process.

Need more help with tagging or updating subscriber info? Just give us a shout!

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Doing what feels like a million things at once, unfortunately, has caught me by missing a detail or two. Having options to easily correct something I missed like tagging my subscribers is a definite relief :grinning:

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