# Audience Segmentation

**URL:** https://community.aweber.com/t/audience-segmentation/2379
**Category:** Ask a Question
**Created:** [September 25, 2026, 1:57am UTC](https://community.aweber.com/t/audience-segmentation/2379 "2026-09-25T01:57:31Z")
**Posts on this page:** 2
**Page:** 1

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### Author: ![Sue\_Brown](https://avatars.discourse-cdn.com/v4/letter/s/f6c823/32.png) [@Sue\_Brown](https://community.aweber.com/u/Sue_Brown)
#### Post date: [September 25, 2026, 1:57am UTC](https://community.aweber.com/t/audience-segmentation/2379/1 "2026-09-25T01:57:31Z")

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I’m a bit confused. I joined a Bundle and need to send out 3 broadcasts in a week for the girl whose Bundle I am in.

Through the first broadcast I’m currently sitting on 20 new subscribers which is great as I only had 6 previously.

I’m just about to send out the 2nd broadcast. Am I right in thinking the 20 new subscribers won’t click on my free resource again anyway, so the Audience Segment, Active Subscribers, would be correct in this case?

Sue 😍

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### Author: ![Amanda\_W](https://yyz1.discourse-cdn.com/flex009/user_avatar/community.aweber.com/amanda_w/32/790_2.png) [@Amanda\_W](https://community.aweber.com/u/Amanda_W)
#### Post date: [September 25, 2026, 6:06pm UTC](https://community.aweber.com/t/audience-segmentation/2379/2 "2026-09-25T18:06:00Z")

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Hey Sue,

The Active Subscribers segment would be anyone currently subscribed to your list. The segment you send to ultimately depends on who you are referring to. For example if you wanted to send to people who didn’t open a message, you would want to instead send to a segment based off of a message not being opened and not all of your subscribers.

What do you mean by a bundle; we’d need some more clarification. You’re more than welcome to [reach out](https://www.aweber.com/contact-us.htm) and we can talk through your account together from there!
